Business is about relations and so far has been limited,There is an opportunity to make use of social circles for business RELEVANT communications.. hope to see that moving forward I can also see users creating private work circles for their fellow employees, business partners and clients. This arrangement maintains user privacy while eliminating the need to have multiple social networks for personal and business use. No need to maintain multiple networks, just remember which circle to update. |
But the big opportunity for Google is to leverage all of the content, relationships and communications we produce on the Google platform. Imagine a platform that studies our Gmail subject matter, watches our Google search queries, follows our interactions on Google Plus, and aggregates and categorizes our “plus one” likes. Then provides us with a smarter activity stream. |
I got value ( added ) just top see my connections network, could see pattners, who is conected to whom across my dimensions of relations .. and that is just one service of the many I use in the cloud; twitter, facebook,Forums, blogs..
Wouldn´t be great to have access to your prospect´s network?
and what about if you mix it with a cloud tag for his key topics across the web ?
.. seria interesante tener esta visualizacion de tus conocidos ( o potenciales clientes) y no solo con la red de Linked in pero el resto de sus dimensiones? |
A summary of a Forrester report about B2B marketing trends Breaking the status quo of marketing becomes a core discipline. Marketing leaders will bring in new people, from inside and outside the company, who have the creativity and initiative to raise the bar on today's practices and help figure out how to spend marketing budgets most effectively. Don't be surprised to see new hires come from sales, technology, or even operations, bringing to marketing a desire to drive growth for the company. |
The role of marketing increases in importance at the executive level. As marketing transforms itself from a function that manages events and collateral to a team that represents the voice of the customer and converts those insights into higher levels of execution in sales and product/service portfolios, the CMO will gain more influence with peers at the executive table. This growth spurt may result in some changes at the top of the marketing organization in the short term, but with an eye toward marketers with strong business leadership skills over pure creativity and analysis. |
Budgets for marketing technology get approved with fewer challenges. Marketing is leading the charge in orchestrating better brand experiences across the entire customer life cycle. By connecting investment in marketing technology to better customer engagement, marketing leaders will see less resistance to spending money on technologies that enable better lead management, community development, customer self-service, and capture of customer insights. The CIO and the CMO will do joint project planning for the year to balance the needs of today's operations with development of a platform for sustainable growth. |
It is clear you do not neeed anylonger to do it everything - BUT how to really integrate the pieces into a seamless and superb experience...? and I believe something more than a mashup and a bunch of open API is needed
Good question. I, personally, don't believe that E2.0 is only about introducing a tool like Yammer or setting up a Wiki but actually bringing together information and knowledge from all the potential sources inside and outside the organization via these tools. It is also about combining the content in these tools in an intelligent and personalized manner and embedding things into operational procedures and business processes....to start with.
Read more at www.linkedin.com |
Courtney, thanks for understanding and pointing out the defragging of information problem. And also for refering to SMinOrgs group - definitely a group to follow and participate in - you've done a great job there. We are in at stage now where many orgs and individuals are testing out different SM tools/environments. It's a way to broaden your horizon, but I find it frustrating when info I need are fragmented here and there, especially on the Microblog sites, or even worse chat sites. All conversations/communication I'm in, carry potential information value. Scattering like this is as bad as the inside FW scattering (some in emails, some in chats/microblogs, some in docs/DMSs, etc.). Can't we find this unifying workplace that keep all these activities/info-holders gathered for us?
Read more at www.linkedin.com |
cada vez habrá mas redes sociales, mas comunidades de interes ( personal o profesional) y mas empresas que se den cuenta que tienen que aportar valor a sus entornos y creen grupos de interes ( clientes, socios, potenciales clientes o empleados) .. al final cada persona sera la que defina con quien le interesa relacionarse y ahí es donde yo veo que el negocio sera CONSTRUIR PUENTES... al final la construcción vuelve a estar de moda¡ Forrester recognizes that the past five years of Social Media evolution have focused on growth and adoption, but anticipates that the next stage of advancement is dedicated to improving social functionality. I would also add personalization and portability. The biggest opportunity for the expansion of social networks is to build bridges between these isolated islands to deliver a more fulfilling, meaningful and productive experience. As I see it, we will start to see a the social web not as a collection of distributed islands, but as one greater collective better known as a human network – a contextual and relationship-based network that consists of like-minded individuals no matter where their profile resides. Read more at socialmediatoday.com |
Lección 1
Una empresa, por el simple hecho de constituirse se convierte en el recaudador más eficiente de impuestos:
a] IVA de todo lo que venda [normalmente el 16%]
b] Paga un 36% a la SS sobre el salario bruto de sus empleados.
c] Paga un rango entre el 10 y el 45 % del salario bruto de los mismos.
d] Además, deja que el estado participe con un 30% [de media] sobre el capital, sin poner un duro y por tanto sin las obligaciones de otros socios en caso de que las cosas vayan mal: pérdidas, aumentos de capital, etc. Read more at foro.cotizalia.com |
|
